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Frequently Asked Questions
- What kind of audience will InnerMan Radio be attracting?
- Can you provide any demographic data?
- What makes InnerMan Radio different from other talk show programs?
- Why should we consider advertising on InnerMan Radio?
- News/talk formats are topical programs. What will InnerMan Radio provide?
- How long a program is InnerMan Radio and how large is the area coverage?
- How can I contact you for additional information?
What kind of audience will InnerMan Radio be attracting?
InnerMan Radio will begin targeting men between the ages of 35-55. Men close to this age bracket tend to begin questioning their roles as husbands, fathers, sons and employees. There are many men's groups who attract men of this age. Men, who suffer with depression, divorce, become widowed or decide to change careers, or men who realize the emotional distance between themselves, their spouses or significant others, or their children are more apt to stop and listen and truly reflect on their lives and their roles in life.
InnerMan Radio can begin to attract young men as well. Young men are looking for role models. They are looking for ideals and help with their own struggles. They also want to know that they are not alone with their struggles with career, making their mark in the world and beginning a family.
Can you provide any demographic data?
Yes, here are some statistics on our target audience.
What makes InnerMan Radio different from other talk show programs?
There is no other show like InnerMan Radio. The show begins the hard work of challenging the cultural stereotypes of masculinity in our society. The host, Jeff Nerone, along with an occasional guest, will help men see alternatives to their behaviors rather than accept the lessons taught throughout generations on what it means to be a man. Guests, local therapists and physicians have already expressed an interest in participating on the show.
Not just another talk show program: Jeff Nerone weaves songs and movie sound bits and other mass media from poetry to current news broadcasts to make the show more interesting and illustrate how men have believed the message of machismo and suppressed are the culturally accepted behaviors of today. Calls from listeners are included. The show will deliver a new message of how compassionate men expressing their feelings and passions are the new role models of the 21st century.
InnerMan Radio welcomes calls from women who have questions about the men in their lives, wondering why they behave the way they do. There was a recent episode on the Oprah show on October of 2002, which discussed the importance of men getting in touch with his feelings. There are many books on men's issues and many men's communities continue to surface to focus on these issues. The new trends in the business management industry are the importance of inclusion and bringing 'The Heart' back into the work place as 'EQ' – Emotional Intelligence.
Why should we consider advertising on InnerMan Radio?
You have the opportunity as a business within your community to be a part of this unique new avenue to get the message out that men can make healthier decisions. Your business advertising on the show will let the audience know that you support and care how men treat themselves and the people in their personal lives and in the workplace. InnerMan Radio will be a new alternative for men to listen to beside sports talk & news talk programs.
As a business we know the importance of the hard data needed to determine where the advertising dollar will go and the projected sales increases due to advertising on the show. There is no data at this time because this is such a new concept in talk radio. You’ll have the opportunity to be included in establishing the statistics needed for future growth.
News/talk formats are topical programs. What will InnerMan Radio provide?
InnerMan Radio will provide topics. The main focus will be internal; the emotions caused by the latest topics throughout the state, the nation and the world. Men and women share how they feel. The show will allow the callers to openly express their worries and fears and enthusiasm. InnerMan Radio gives the message: Your feelings count, your feelings will be respected and most important for the male audience, its OK to have those feelings you are experiencing and you can share them on this program.
How long a program is InnerMan Radio and how large is the area coverage?
InnerMan Radio will begin as an hour-long program aired on a weeknight after 6:30 p.m. then rebroadcast later that week or on Saturday afternoon. Sponsorship and growing popularity from the public will determine if show will be expanded to two hours and aired daily. The station broadcast area will determine the area of coverage.
How can I contact you for additional information?
Email us at jmnerone@innercompass.net
